When starting an SEO strategy, after quick keyword research, time to do SEO on-page optimization!
Key aspect of the on-page SEO: you have full control over.
It doesn’t mean that you will magically rank high enough to generate traffic from the search engine, especially for competitive terms. Many other factors depend on it and Google team keep their algorithmic recipe secret.
However, optimizing your on-page SEO is the foundation to higher search engine ranking.
Checklist of actions (👇👇👇) from top to bottom of page.
There are some variations depending on the content type of course. A recipe type page is different from a product detail page. Behind each content, the user intent is, for example, different.
But in this checklist, there are some general items to focus on.
Suggested pre-requisite:
- Complete the keywords research
- Define search intent (the reason behind the searcher’s query)
URL
Headings
H1
H2
Meta title
Only visible from the source code
Meta description
Only visible from the source code
Image
Before uploading let’s prepare the image.